Having a huge email list with thousands of subscribers is an amazing asset to your business. You can contact them again and again in a cost-efficient and effective way without having to spend tons of money on heavy advertising costs. And yes, the money is indeed in the list. Sending Read more…
You know what is painful to watch? Seeing online businesses with huge potential send out mediocre email campaigns and end up with low open rates. Even though they started doing email marketing with the best intentions, sometimes – unknowingly – they have created habits that kill their open rate. That’s Read more…
Rule number 1 for growing your email list? Give your visitors tons of options to sign up. It’s really that simple. If you aren’t putting your signup forms in the right places or worse – hiding it somewhere in your footer or behind a link – you are missing out on Read more…
Last month it was impossible to miss the World Cup Championship Soccer. This event has taken over the daily life of many of us: getting together to watch the games, having drinks with friends and talking with colleagues about the crazy comeback of Belgium’s game against Japan or having a Read more…